An article I recently punched-up.

For a person, “going green” is as simple as recycling more, wasting less and always, always, always behaving like an insufferable prick in social situations. But for a corporation, “going green” can be a much harder task that costs million of dollars, thousands of hours of manpower and often painful company-wide cutbacks.
Or, they can opt to do jack shit and just spend all of their money and effort convincing the public otherwise. This is what is referred to as “greenwashing,” and it works like this:
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